Today with the advent of the internet and the rise of Web-Based Social Tools and Technologies, online content can be created easily through blog posts, videos, webinars as well as websites that will attract customers rather than chasing after them.
This is an enormous opportunity but a huge challenge.
Online Content must be the right sort of content. It should be Customer-focused, Authentic, Compelling, Entertaining, Valuable, Surprising and Interesting. And it must be delivered at the right time, the way customers want it.
The ‘Content Marketing Crash Course’ will be held from Friday, December 03, 2010 to Friday, December 17, 2010.
The ‘Content Marketing Crash Course’ includes these classes, each 30-60 minutes long:
-Overview – The Right Kind of Content Rules
-Research – What Works in Content Marketing and What Does Not
-Webinars – Three Surefire Ways to Get Killer Content from Your Presenters
-Success Stories – Case Study Smackdown Part 2
-Mobile – 10 Tips, Tools and To-Do’s to Mobilize Your Marketing
-And Much More.
The course will highlight on the following:
-Explain the notion of your brand as a publisher.
-Provide understanding of why you are generating content
-Define the goals of your strategy, tactics and "rules" you use to empower your brand.
-Show you how to streamline the process of creating remarkable blogs, podcasts, webinars, E-books, and other web content that will lure would-be customers to you.
-Give you some ideas you can steal about how others are creating content that arouse passion for their products or services.
The ‘Content Marketing Crash Course’ Price is $595.
Register for Content Marketing Crash Course
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