The Virtual Online Conference ‘Changing B2B Buyer: Shifting From Lead Generation to a Lead Management Approach’ is taking place on Wednesday, November 03, 2010 from 12.00 P.M EST to 1.00 P.M. EST.
The Conference will have speakers like Carlos Hidalgo and Reaanne Huskey focusing on the following topics:
-The shift in the B2B buyers power and how that is affecting B2B organizations
-The process based approach that B2B marketers must take to adapt to the changing buyer
-A guide to defining lead management and how to begin implementing process based lead management in their companies
-Realize how lead nurturing affects the other areas of lead management including lead planning, lead routing, lead qualification and measurement
Register for Shifting from Lead Generation to a Lead Management Approach Virtual Online Conference
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